Marketing Growth Marketing Lead Drive demand generation and build the marketing engine that fuels Skynet's growth. You'll own paid channels, content strategy, SEO/SEM, and marketing analytics, turning a nascent marketing function into a predictable pipeline machine for our sales team.
Apply Now Key Responsibilities Design and execute multi-channel demand generation campaigns across paid search, social, email, and content marketing Own SEO/SEM strategy: keyword research, on-page optimization, technical SEO, and paid search budget management Build and manage marketing analytics dashboards; report on CAC, pipeline contribution, and channel ROI to leadership Develop content strategy in partnership with the content team: whitepapers, case studies, blog posts, and landing pages that convert Experiment rapidly: run A/B tests on messaging, channels, and creative to continuously improve conversion rates Requirements 3+ years of B2B marketing experience, ideally in SaaS, AI, or enterprise technology Hands-on experience with HubSpot (or equivalent CRM/marketing automation) and Google Ads Strong analytical skills; you live in spreadsheets and dashboards and make decisions based on data, not hunches Experience managing five-figure monthly ad budgets with demonstrable ROI Excellent written communication; you can craft compelling copy and critique creative work effectively